Andrews Agya Yalley

Lecturer · Department of Marketing and Supply Chain Management

Senior Lecturer in Marketing, York St John University

York St John Universityselon ORCID

Publications: 152017–2024
Citations: 177à ces articles
Indice h: 9indice i10 8
Impact normalisé par discipline: 2,741,00 correspond à la moyenne mondiale
Top 10 % mondial: 33 %5 sur 15 articles évalués
Accès ouvert: 20 %3 articles en lecture libre

Par année

Les articles, et les citations qu’ils reçoivent

Citations reçues chaque année

Peerford

À l’ensemble de ses travaux, y compris les plus anciens. Google Scholar compte aussi les citations issues de thèses, de livres et de pages web ; sa courbe est donc plus haute.

Ses thèmes de travail

D’après la classification de chaque article

Sous-disciplines

Marketing640 %
Sociology and Political Science640 %
Information Systems and Management427 %
Education320 %
Organizational Behavior and Human Resource Management320 %
Economics and Econometrics213 %
Strategy and Management213 %
Business and International Management17 %
Clinical Psychology17 %
Communication17 %

Social Sciences

Thèmes les plus traités

Consumer Behavior in Brand Consumption and Identification5
Technology Adoption and User Behaviour4
Customer Service Quality and Loyalty3
Digital Marketing and Social Media3
Big Data and Business Intelligence1
Consumer Packaging Perceptions and Trends1
Consumer Retail Behavior Studies1
Corporate Identity and Reputation1
COVID-19 Pandemic Impacts1
Digital Communication and Language1
E-Learning and Knowledge Management1
Education Systems and Policy1

Ses coauteurs

8 coauteurs, ici et ailleurs

Same unit
Same university
Same country
No African institution

Circle area and line width are papers written together; the strongest ties sit nearest. “No African institution” is anyone the papers place outside Africa’s institutions; Peerford records affiliations only there.

Ses collègues d’ici les plus fréquents

Gloria Kakrabah-Quarshie AgyapongDepartment of Marketing and Supply Chain Management3

Où se trouvent ses coauteurs

0 % de ses articles ont un coauteur à l’étranger

Pays partenaires les plus fréquents

Articles ayant au moins un auteur dans ce pays.

Institutions avec lesquelles elle écrit le plus

Presbyterian University, GhanaGH6 articles
University of Skills Training and Entrepreneurial DevelopmentGH1 article

Où paraissent ses travaux

Palgrave studies of marketing in emerging economies3
International Review on Public and Nonprofit Marketing2
Journal of Financial Services Marketing2
Journal of Political Marketing2
Academia Letters1
Advances in higher education and professional development book series

Objectifs de développement abordés

D’après le titre et le résumé de chaque article

8Travail décent et croissance économique3
17Partenariats pour la réalisation des objectifs3
4Éducation de qualité1
5Égalité entre les sexes1

Les plus cités

Intention to Vaccinate against COVID-19: a Social Marketing perspective using the Theory of Planned Behaviour and Health Belief Model
Andrews Agya Yalley, Daniel Ofori, Gloria Kakrabah-Quarshie Agyapong
Journal of Social Marketing17
202145 citationsTop 10 % mondial
The influence of Public University library service quality and library Brand image on user loyalty
Andrews Agya Yalley, Daniel Ofori,

Publications récentes

Toutes les publications →Télécharger : BibTeX · RIS

Marketing analytics acceptance: using the UTAUT, perceived trust, personal innovativeness in information technology and user attitude
Andrews Agya Yalley
Journal of Science and Technology Policy Management
202415 citationsTop 10 % mondial
Student readiness for e-learning co-production in developing countries higher education institutions
Andrews Agya Yalley
Education and Information Technologies17
202216 citationsTop 10 % mondialAccès ouvert · Bronze
Sustaining Higher Education Accreditation Through Institutional Affiliate Mentorship
Andrews Agya Yalley, Joana Eva Dodoo
Advances in higher education and professional development book series
20221 citation
Aesthetics Response to Point-of-Purchase Advertising and Purchase Intentions of Groceries
Andrews Agya Yalley, Kwamena Minta Nyarku
Palgrave studies of marketing in emerging economies8
20220 citation
Intention to Vaccinate against COVID-19: a Social Marketing perspective using the Theory of Planned Behaviour and Health Belief Model
Andrews Agya Yalley, Daniel Ofori, Gloria Kakrabah-Quarshie Agyapong
Journal of Social Marketing17
202145 citationsTop 10 % mondial
Customer readiness to co-production of mobile banking services: a customer-only co-production perspective
Andrews Agya Yalley
Journal of Financial Services Marketing8
202116 citationsAccès ouvert · Bronze
Green Consumer Behaviour
Andrews Agya Yalley
Palgrave studies of marketing in emerging economies
20219 citationsTop 10 % mondial
Green Integrated Marketing Communication
Andrews Agya Yalley
Palgrave studies of marketing in emerging economies
20217 citationsTop 10 % mondial
Effect of Consumer Economic Nationalism on Consumer Attitudinal and Behavioral Response to the Marketing of Locally Produced Foods
Andrews Agya Yalley, kassimu issau
PhilPapers (PhilPapers Foundation)
20214 citationsAccès ouvert · Vert
Competitive marketing strategies of churches in Ghana: a theoretical development
Andrews Agya Yalley
International Review on Public and Nonprofit Marketing
20211 citation

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